Digital Marketing Services
If we talk about Business-to-consumer markets, about 76% of those markets claim to use content advertising strategies. With the rapid change in technology, international advertising trends, content has emerged a great deal in the last few years. In 2016, we’ve seen a drastic change of trends in content marketing. Brilliant graphics, infographics, videos and visual content appear to be taking on the world wide web in 2016 because growing connection to the internet speed like 3G and 4G have supplied means to users to access video and images in a faster rate. Written content marketplaces are shrinking with time due to high demand of visual content from users.
The trends in content advertising are changing since users want info at a quicker pace. This increase in demand for visual content is likely to further escalation in 2016.82% of the digital marketing today stress on creating content particularly for the individuals whom they’d like to address, rather than search engines alone. It’s since the focus of content marketing methods has elevated to a more diversified and enlarged perspective of content. These content entrepreneurs are now coming up with key words the fact the fact the fact that are more customer centric than generic key words, supplying better information together with a few other interests like videos, audios, pictures etc.
Have you heard about the new personalized Twitter news feed that’s going to start soon? Have you observed how Nike is providing tailor made sports shoes? And ever wondered why this is going on all round the world? The straightforward answer to this question is the fact that mass customization is taking on the advertising world. People nowadays want more personalized services and products based on their taste and preferences. Earlier in the current year, it appeared this trend would take on content world because everyone was challenging a content which might be shifted or tailored in accordance with the response of a person stimuli.
Assuming the trend carries through 2016, it is likely the interest in individually personalized content is probably to grow quickly in 2016. Since the advent of mobile phones, mobile advertising has been growing rapidly. The content advertising trends for mobile markets appear to be rising as well. The expansion may expand mobile access for current and newest audiences.